AHC
The art of Korean skincare

Insight
AHC was invented in a premium Korean spa where treatments take place in a luxurious, neutral-decorated sanctuary. You lie back in a le Corbusier Lc4 Chaise Lounge, in white leather of course, while the world’s most advanced serums are painted into thirsty pores. How would Brits get this?


Idea
Discover the art of Korean skincare

With wisps of dappled light, abstract glass props, nods to nature with polished stone and healing French sea water we created a world of artistic, Korean skincare.

Our suite of premium assets for social, A+ & ECOM assets for Essential Real Eye Cream for Face and its new signature 5-step Aqualauronic range are more than meets the eye… they helped AHC exceed UK sales expectations.

Photographer: Lydia Whitmore

Impact
Amazon’s No.1 brand page in 21-22.