L’Oreal helps men
Face Loneliness Together
Insight
44% of British Men admit to feeling lonely and use less than half the words in a day that women do. How can we leverage these insights to help dive awareness for L'Oréal Paris UK & Ireland's partnership with Movember and help improve men's mental health?
Idea
Can't Find the words? Just find one. Face Loneliness Together
Deliverables
1x 30” film
1x 20” film
4x cutdowns
6x social edits